X-rated! : the power of mythic symbolism in popular culture

書誌事項

X-rated! : the power of mythic symbolism in popular culture

Marcel Danesi

Palgrame Macmillan, 2009

  • : hardcover

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内容説明・目次

内容説明

Many attack pop culture as a crude 'sexual' and 'celebrity-based' culture that is purportedly bringing about the end of moral values. Renowned semiotician Marcel Danesi adds his signature insight to the debate by delving deep into pop culture through a consideration of symbols. Danesi's treatment of letters, such as the X in 'X-Rated,' the 'i' in 'iPod,' and other such symbols, reveals an ancient mythic structure that blends the sacred and profane dimensions of human psychic life. Danesi takes the reader on a remarkable exploration of the radical turns in American society, a society in which the search for pleasure and sexual expression often reign supreme. X-Rated! is a fascinating trip through what gives pop culture its secret appeal.

目次

X-Power: American Pop Culture as a Theater of the Profane * V-Power: The Feminine Form and Pop Culture * Logo-Power: The Role of Branding and Advertising in Pop Culture * i-Power: Pop Culture in the Age of the Internet * N-Power: Occultism in Pop Culture * Spectacle-Power: Why We Hate to Love and Love to Hate Pop Culture

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