International entrepreneurship : starting, developing, and managing a global venture
著者
書誌事項
International entrepreneurship : starting, developing, and managing a global venture
SAGE, c2010
- : pbk
大学図書館所蔵 全3件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes bibliographical references and index
内容説明・目次
内容説明
Combining robust narrative with a wide variety of interesting cases, "International Entrepreneurship: Starting, Developing, and Managing a Global Venture" focuses on the need for every entrepreneur to at least consider entering the global market in today's hyper competitive world. As an ever-growing number of countries become market oriented and developed, the distinction between foreign and domestic markets is becoming less pronounced, and entrepreneurs increasingly need to develop skills to identify opportunities and then manage these opportunities on a global basis. "International Entrepreneurship" is an ideal resource for students, professors, government officials, and practitioners throughout the world who are interested in this vital, growing area.
目次
PART I. INTERNATIONAL ENTREPRENEURSHIP AND ENTREPRENEURSHIP OPPORTUNITIES 1. Importance of International Entrepreneurship 2. Globalization and the International Environment 3. Cultures and International Entrepreneurship 4. Developing the Global Business Plan Sample Global Business Plan Cases -- Part 1 Motrada Ltd. Parsek LLC Beijing Sammies Trimo PART II. ENTERING THE GLOBAL MARKET 5. Selecting International Business Opportunities 6. International Legal Concerns 7. Alternative Entry Strategies Cases -- Part 2 Fitz-Ritter Wine Estate Mamma Mia Federal Express UniMed & EduMed PART III. MANAGING THE GLOBAL ENTREPRENEURSHIP ENTERPRISE 8. Global Monetary System 9. Global Marketing & R&D 10. Global Human Resource Management 11. Implementing and Managing a Global Entrepreneurial Strategy 12. Global Family Business Cases -- Part 3 Logisys Sedo.com Fasteners for Retail The Vega Food Company Reliance Industries
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