International marketing data and statistics
著者
書誌事項
International marketing data and statistics
(Marketing handbooks)
Euromonitor International, c2008
32nd ed., 2008
- : pbk
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注記
Includes index
内容説明・目次
内容説明
This companion volume to Euromonitor's European Marketing Data & Statistics contains statistical coverage for 161 countries around the world outside Europe. With data on business and marketing parameters, including education, consumer expenditure and population trends and forecasts, this handbook is an excellent starting point for international market information. Comprehensively indexed, with a directory of information sources, it is a proven and indispensable marketing tool.
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