Public relations and social theory : key figures and concepts
著者
書誌事項
Public relations and social theory : key figures and concepts
（Communication series / Jennings Bryant, Dolf Zillmann, general editors）
Routledge, 2009
- : hb.
- : pbk.
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収録内容
- Introduction: Applying social theory to public relations / Øyvind Ihlen and Betteke van Ruler
- On Beck : risk and subpolitics in reflexive modernity / Magnus Fredriksson
- On Berger : a social constructionist perspective on public relations and crisis communication / Mats Heide
- On Bourdieu : public relations in field struggles / Øyvind Ihlen
- On Foucault : a toolbox for public relations / Judy Motion and Shirley Leitch
- On Giddens : interpreting public relations through Anthony Giddens' structuration and late modernity theory / Jesper Falkheimer
- On Goffman : researching relations with Erving Goffman as pathfinder / Catrin Johansson
- On Habermas : understanding and public relations / Roland Burkart
- On Latour : actor-network-theory (ANT) and public relations / Piet Verhoeven
- On Luhmann : contingency, risk, trust, and reflection / Susanne Holmstrøm
- On Mayhew : the demonization of soft power and the validation of the new citizen / Richard Stanton
- On Putnam : bowling together : applying Putnam's theories of community and social capital to public relations / Vilma Luoma-aho
- On feminist theory of public relations : an example from Dorothy E. Smith / Lana F. Rakow and Diana Iulia Nastasia
- On Spivak : theorizing resistance : applying Gayatri Chakravorty Spivak in public relations / Mohan Jyoti Dutta
- On Weber : legitimacy and legitimation in public relations / Arild Waeraas
- Conclusions on the domain, context, concepts, issues, and empirical avenues of public relations / Øyvind Ihlen and Piet Verhoeven
- Commentary: Linking sociology with public relations : some critical reflections in reflexive times / Günter Bentele and Stefan Wehmeier
- some critical reflections in reflexive times / Günter Bentele and Stefan Wehmeier
内容説明・目次
内容説明
Public Relations and Social Theory broadens the theoretical scope of public relations through its application of the works of prominent social theorists to the study of public relations. The volume focuses on the work of key social theorists, including Jurgen Habermas, Niklas Luhmann, Michel Foucault, Ulrich Beck, Pierre Bourdieu, Anthony Giddens, Robert Putnam, Erving Goffman, Peter L. Berger, Gayatri Chakravorty Spivak, Bruno Latour, Leon Mayhew, Dorothy Smith and Max Weber. Unique in its approach, the collection demonstrates how the theories of these scholars come to bear on the understanding of public relations as a social activity. Understanding public relations in its societal context entails a focus on such concepts as trust, legitimacy, understanding, and reflection, as well as on issues of power, behavior, and language.
Each chapter is devoted to an individual theorist, providing an overview of that theorist's key concepts and contributions, and exploring how these concepts can be applied to public relations as a practice. Each chapter also includes a box giving a short and concise presentation of the theorist, along with recommendation of key works and secondary literature.
Overall, this volume will enhance understanding of theories and their applications in public relations, expanding the breadth and depth of the theoretic foundations of public relations. It will be of great interest to scholars and graduate students in public relations and strategic communication.
目次
- Introduction: Applying Social Theory to Public Relations
- Oyvind Ihlen and Betteke van Ruler On Beck: Risk and Sub-politics in Reflexive Modernity
- Magnus Fredriksson On Berger: A Social Constructionist Perspective on Public Relations and Crisis Communication
- Mats Heide On Bourdieu: Public Relations in Field Struggles
- Oyvind Ihlen On Foucault: A Toolbox for Public Relations
- Judy Motion and Shirley Leitch On Giddens: Interpreting Public Relations through Anthony Giddens' Structuration and Late Modernity Theory
- Jesper Falkheimer On Goffman: Researching Relations with Erving Goffman as Pathfinder
- Catrin Johansson On Habermas: Understanding and Public Relations
- Roland Burkart On Latour: Actor-Network-Theory (ANT) and Public Relations
- Piet Verhoeven On Luhmann: Contingency, Risk, Trust and Reflection
- Susanne Holmstrom On Mayhew: The Demonization of Public Relations and the Validation of the New Citizen
- Richard Stanton On Putnam: Bowling Together--Applying Putnam's Theories of Community and Social Capital to Public Relations
- Vilma Luoma-aho On Feminist Theory of Public Relations: An Example from Dorothy E. Smith
- Lana F. Rakow and Diana Nastasia On Spivak: Theorizing Resistance: Applying Gayatri Chakravorty Spivak in Public Relations
- Mohan Jyoti Dutta On Weber: Legitimacy and Legitimation in Public Relations
- Arild Waeraas Conclusions on the Domain, Context, Concepts, Issues, and Empirical Avenues of Public Relations
- Oyvind Ihlen and Piet Verhoeven Commentary: Linking Sociology with Public Relations--Some Critical Reflections in Reflexive Times
- Gunter Bentele and Stefan Wehmeier
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