Management information systems : managing the digital firm
著者
書誌事項
Management information systems : managing the digital firm
Pearson Education, c2010
11th ed
- : pbk
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注記
"Global edition"--Cover
Includes bibliographical references (p. 609-626) and index
内容説明・目次
内容説明
For introductory undergraduate courses, and MBA-level MIS and Information Systems courses that want to integrate business with technology.
This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States.
Laudon and Laudon continue to define the MIS course with their latest comprehensive text.
Management Information Systems, provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision making in an exciting and interactive manner.
The latest revision of this text focuses on MIS and business with greater clarity and depth.
目次
Part One: Organizations, Management, and the Networked Enterprise
Chapter 1: Information Systems in Global Business Today
Chapter 2: Global E-Business: How Businesses Use Information Systems
Chapter 3: Information System, Organizations, and Strategy
Chapter 4: Ethical and Social Issue in Information Systems
Part Two: Information Technology Infrastructure
Chapter 5: IT Infrastructure and Emerging Technologies
Chapter 6: Foundations of Business Intelligence: Databases and Information Management
Chapter 7: Telecommunications, the Internet, and Wireless Technology
Chapter 8: Securing Information Systems
Part Three: Key System Applications for the Digital Age
Chapter 9: Achieving Operational Excellence and Customer Intimacy: Enterprise Applications
Chapter 10: E-Commerce: Digital Markets, Digital Goods
Chapter 11: Managing Knowledge and Collaboration
Chapter 12: Enhancing Decision Making
Part Four: Building and Managing Systems
Chapter 13: Building Information Systems
Chapter 14: Managing Projects
Chapter 15: Managing Global Systems
References
Glossary
Photo and Screen Shot Credits
Indexes
「Nielsen BookData」 より
