Marketing today's academic library : a bold new approach to communicating with students

著者

• Mathews, Brian (Brian Scott)

書誌事項

Marketing today's academic library : a bold new approach to communicating with students

Brian Mathews

American Library Association, 2009

注記

Includes bibliographical references and index

詳細情報

• NII書誌ID(NCID): BA91591479
• ISBN:
  • 9780838909843
• LCCN: 2008047408
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Chicago
• ページ数/冊数: xv, 171 p.
• 大きさ: 23 cm
• 分類:
  • LCC : Z716.3
  • DC22 : 021.7
• 件名:
  • LCSH : Academic libraries -- Marketing
  • LCSH : Academic libraries -- Public relations
  • LCSH : Libraries and students
  • LCSH : Advertising -- Libraries
  • MESH : Libraries
  • MESH : Public Relations
  • MESH : Marketing