A Career in marketing, advertising and public relations

著者

• Hart, Norman A.
• Lamb, Gilbert W.
• Robens, Alfred, Baron Robens
• CAM Foundation
• Institute of Marketing

書誌事項

A Career in marketing, advertising and public relations

edited by Norman A. Hart and Gilbert W. Lamb ; foreword by Lord Robens of Woldingham

Heinemann, c1981

注記

"Published on behalf of the CAM Foundation and the Institute of Marketing"

Bibliography: p. 155

Includes index

詳細情報

• NII書誌ID(NCID): BA91656869
• ISBN:
  • 0434907111
• 出版国コード: uk
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: London
• ページ数/冊数: xxiii, 164 p.
• 大きさ: 22 cm
• 分類:
  • LCC : HM263
  • DC19 : 658.8/0023/41
  • DC19 : 659.2/023/41
• 件名:
  • PRECIS : Great Britain. Marketing -- Career guides
  • PRECIS : Great Britain. Public relations -- Career guides
  • LCSH : Marketing -- Vocational guidance -- Great Britain
  • LCSH : Public relations -- Vocational guidance -- Great Britain