Tourism management : managing for change
著者
書誌事項
Tourism management : managing for change
Butterworth-Heinemann, 2009
3rd ed
- : pbk
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注記
Previous ed.: 2007
Includes bibliographical references and index
内容説明・目次
内容説明
Tourism Management: managing for change is a complete synthesis of tourism, from its beginnings through to the major impacts it has on today's global community, the environment and economy. Provocative and stimulating, it challenges the conventional thinking and generates reflection, thought and debate. This bestselling book is now in its third edition and has been fully revised and updated to include complete set of brand new case studies, a new four colour page design to enhance learning and improved online companion resources packed with must have information to assist in learning and teaching.
Tourism Management covers the fundamentals of tourism, introducing the following key concepts:
* The development of tourism
* Tourism supply and demand
* Sectors involved: transport, accommodation, government
* The future of tourism: including forecasting and future issues affecting the global nature of tourism
In a user-friendly, handbook style, each chapter covers the material required for at least one lecture within a degree level course. Written in a jargon-free and engaging style, this is the ultimate student-friendly text, and a vital introduction to this exciting, ever-changing area of study. The text is also accompanied by a companion website packed with extra resources for both students and lecturers, including learning outcomes for each chapter, multiple choice questions, links to sample chapters of related titles and journal articles for further reading, as well as downloadable PowerPoint materials ad illustrations from the text. Accredited lecturers can request access to download additional material by going to http://textbooks.elsevier.com to request access.
目次
Short contents
Chapter 1 Introduction
Chapter 2 History of Tourism
Chapter 3 Demand for Tourism
Chapter 4 Supply of Tourism
Chapter 5 Transporting the Tourist 1
Chapter 6 transporting the Tourist 2
Chapter 7 Accommodation and Hospitality
Chapter 8 Tour Operating and Retailing
Chapter 9 Visitor Attractions
Chapter 10 Management
Chapter 11 Public Sector
Chapter 12 Managing the Visitor and their Impacts
Chapter 13 The Future
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