E-business

著者

書誌事項

E-business

Gary P. Schneider

Course Technology, Cengage Learning, c2009

8th ed., international student ed

タイトル別名

Electronic business

大学図書館所蔵 件 / 全2件

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注記

Previous ed. published as: Electronic commerce. c2007

Includes bibliographical references and index

内容説明・目次

内容説明

E-Business, 8e, International Edition covers emerging online technologies and trends and their influence on the electronic commerce marketplace.

目次

1. Introduction to Electronic Commerce. 2. Technology Infrastructure: The Internet and the World Wide Web. 3. Selling on the Web: Revenue Models and Building a Web Presence. 4. Marketing on the Web. 5. Business-to-Business Strategies: From Electronic Data Interchange to Electronic Commerce. 6. Online Auctions, Virtual Communities, and Web Portals. 7. The Environment of Electronic Commerce: Legal, Ethical, and Tax Issues. 8. Web Server Hardware and Software. 9: Electronic Commerce Software. 10. Security for Electronic Commerce. 11. Payment Systems for Electronic Commerce. 12. Planning for Electronic Commerce.

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詳細情報

  • NII書誌ID(NCID)
    BA91686178
  • ISBN
    • 9780324788075
  • 出版国コード
    us
  • タイトル言語コード
    eng
  • 本文言語コード
    eng
  • 出版地
    Boston, Mass.
  • ページ数/冊数
    xxiii, 655 p.
  • 大きさ
    24 cm
  • 件名
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