Effects of television advertising on adolescents

Author(s)

• Wackman, Daniel B.

Bibliographic Information

Effects of television advertising on adolescents

Daniel B. Wackman

（Special report / Marketing Science Institute）

Marketing Science Institute, [1971]

Note

Bibliography: p. [14]

Details

• NCID: BB00479156
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Cambridge, Mass.
• Pages/Volumes: 13 p.
• Size: 28 cm
• Classification:
  • LCC : HF6146.T42
• Subject Headings:
  • LCSH : Television advertising
  • LCSH : Young consumers
  • LCSH : Television and youth
• Parent Bibliography ID:
  • BB00470763