The management of strategy
著者
書誌事項
The management of strategy
South-Western Cengage Learning, c2009
8th ed., international student ed
- Concepts & cases
- Concepts
- Cases
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注記
Rev. ed. of: The management of strategy / Michael A. Hitt, Robert E. Hoskisson, R. Duane Ireland, c2007
Includes bibliographical references and indexes
内容説明・目次
- 巻冊次
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Concepts & cases ISBN 9780324581270
内容説明
"The Management of Strategy: Concepts and Cases, 8e", International Edition, is a comprehensive Strategic Management text that combines proven scholarship; cutting-edge research; a practical global focus; and the most thorough, up-to-date, and relevant business examples and cases available. Now, this trusted business text is enhanced by the addition of powerful new media and technology resources, including an updated video program, CengageNOW online learning tools, and the Business and Company Resource Center (BCRC) - a complete electronic business library that makes in-depth research simple. The highly respected authors, all active teachers and experts in the strategic management field, use a unique model to illustrate how real-world businesses use strategic management to build a sustained competitive advantage. The text includes current and relevant examples, outstanding figures and models, and a wide selection of case studies to give students an effective overview of critical issues they will confront as rising professionals in today's evolving business environment.
目次
Part I: STRATEGIC MANAGEMENT INPUTS. 1. What is Strategic Management? 2. Exploring the External Environment: Competition and Opportunities. 3. Examining the Internal Organization: Activities, Resources, and Capabilities. Part II: STRATEGIC ACTIONS: STRATEGY FORMULATION. 4. Building and Sustaining Competitive Advantage. 5. Strategy at the Business Level. 6. Corporate-Level Strategy. 7. Acquisition and Restructuring Strategies. 8. International Strategy. 9. Cooperative Strategy. Part III: STRATEGIC ACTIONS: STRATEGY IMPLEMENTATION. 10. Corporate Governance. 11. Organizational Structure and Controls. 12. Strategic Leadership. 13. Strategic Entrepreneurship. Part IV: CASES. 14. 3M Cultivating Core Competencies. 15. A-1 Lanes. 16. AMD vs Intel. 17. Boeing. 18. Carrefour in Asia. 19. Dell. 20. Ford. 21. GE Welch and Immelt. 22. Home Depot. 23. China's Home Improvement. 24. Huawei. 25. ING Direct. 26. JetBlue. 27. Lufthansa. 28. Microsoft. 29. Nestle. 30. PenAgain. 31. PSA Peugueot Citroen. 32. Sun Microsystems. 33. Teleflex Canada. 34. Tyco International. 35. Vodafone. 36. Wal-Mart Stores. 37. WD-40.
- 巻冊次
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Concepts ISBN 9780324581300
内容説明
THE MANAGEMENT OF STRATEGY: CONCEPTS, 8e, International Edition, is a comprehensive Strategic Management text that combines proven scholarship; cutting-edge research; a practical global focus; and the most thorough, up-to-date, and relevant business examples and cases available. Now, this trusted business text is enhanced by the addition of powerful new media and technology resources, including an updated video program, CengageNOW online learning tools, and the Business and Company Resource Center (BCRC)--a complete electronic business library that makes in-depth research simple. The highly respected authors, all active teachers and experts in the strategic management field, use a unique model to illustrate how real-world businesses use strategic management to build a sustained competitive advantage. The text includes current and relevant examples and outstanding figures and models to give students an effective overview of critical issues they will confront as rising professionals in today's evolving business environment.
目次
Part I: STRATEGIC MANAGEMENT INPUTS. 1. What is Strategic Management? 2. Exploring the External Environment: Competition and Opportunities. 3. Examining the Internal Organization: Activities, Resources, and Capabilities. Part II: STRATEGIC ACTIONS: STRATEGY FORMULATION. 4. Building and Sustaining Competitive Advantage. 5. Strategy at the Business Level. 6. Corporate-Level Strategy. 7. Acquisition and Restructuring Strategies. 8. International Strategy. 9. Cooperative Strategy. Part III: STRATEGIC ACTIONS: STRATEGY IMPLEMENTATION. 10. Corporate Governance. 11. Organizational Structure and Controls. 12. Strategic Leadership. 13. Strategic Entrepreneurship.
- 巻冊次
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Cases ISBN 9780324587043
内容説明
THE MANAGEMENT OF STRATEGY: CASES, International Edition, 8e, is a comprehensive Strategic Management text that combines proven scholarship; cutting-edge research; a practical global focus; and the most thorough, up-to-date, and relevant business examples and cases available. Now, this trusted business text is enhanced by the addition of powerful new media and technology resources, including an updated video program, CengageNOW online learning tools, and the Business and Company Resource Center (BCRC)--a complete electronic business library that makes in-depth research simple. The highly respected authors, all active teachers and experts in the strategic management field, use a unique model to illustrate how real-world businesses use strategic management to build a sustained competitive advantage. The text includes current and relevant examples, outstanding figures and models, and a wide selection of case studies to give students an effective overview of critical issues they will confront as rising professionals in today's evolving business environment.
目次
1. 3M: Cultivating Core Competency. 2. A-1 Lanes and the Currency Crisis of the East Asian Tigers. 3. AMD vs Intel: Competitive Challenges. 4. Boeing: Redefining Strategies to Manage the Competitive Market. 5. Carrefour in Asia. 6. Dell: From a Low Cost PC Maker to an Innovative Company. 7. Ford Motor Company. 8. Jack Welch and Jeffrey Immelt: Continuity and Change in Strategy, Style and Culture at GE. 9. The Home Depot. 10. China's Home Improvement Market: Should Home Depot Enter or Will It Have a Late-mover (Dis)advantage? 11. Huawei: Cisco's Chinese Challenger. 12. ING Direct: Rebel in the Banking Industry. 13. JetBlue Airways: Challenges Ahead. 14. Lufthansia: Going Global, but Howto Manage Complexity? 15. Microsoft's Diversification Strategy. 16. Nestle: Sustaining Growth in Mature Markets. 17. PenAgain: An Entrepreneur Seeks the Holy Grail of Retailing. 18. PSA Peugeot Citroen: Strategic Alliances for Competitive Advantage? 19. Sun Microsystems. 20. Teleflex Canada: A Culture of Innovation. 21. Tyco International--A Case of Corporate Malfeasance. 22. Vodafone: Out of Many, One. 23. Wal-Mart Stores, Inc. 24. WD-40 Company: The Squeak, Smell, and Dirt Business.
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