Innovation strategy and firm performance : an empirical study of publicly listed firms
著者
書誌事項
Innovation strategy and firm performance : an empirical study of publicly listed firms
（Gabler Edition Wissenschaft, . Betriebswirtschaftliche Studien in forschungsintensiven Industrien / herausgegeben von Søren Salomo und Gerhard Schewe）
Gabler, 2009
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注記
Originally presented as the author's thesis (doctoral)--Karl-Franzens-Universität Graz, 2007
Bibliography: p. [225]-242
内容説明・目次
内容説明
Nanja Strecker answers the question to what extend there is a relation between innovation strategy and a firm performance. The comprehensive empirical research consists of primary research complemented with secondary data and capital market data, making the outcome highly reliable.
目次
- Research Problem and Relevance
- Innovation Strategy
- Innovation Strategy and Performance
- Innovation Strategy and Firm Context
- Success and Contingency Hypotheses
- Empirical study
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