Polling matters : why leaders must listen to the wisdom of the people

Author(s)

• Newport, Frank
• Gallup Organization

Bibliographic Information

Polling matters : why leaders must listen to the wisdom of the people

Frank Newport ; [editor in chief, The Gallup Poll]

Warner Books, c2004

Note

Includes bibliographical references and index

Description and Table of Contents

Description

Integrating lessons from history and social science in a conversational style, Newport, editor in chief of The Gallup Poll, the country's preeminent polling source, explains how polling works and why polls matter in this book for general readers and students. He advocates polls as the best mechanis

by "Nielsen BookData"

Details

• NCID: BB01152388
• ISBN:
  • 9780446530644
• LCCN: 2004000831
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: xvi, 302 p.
• Size: 24 cm
• Classification:
  • LCC : HM1236
  • DC22 : 303.3/8/0973
• Subject Headings:
  • LCSH : Public opinion polls
  • LCSH : Public opinion -- United States
  • LCSH : Elections -- United States