Strategy & analysis in product development

Author(s)

Bibliographic Information

Strategy & analysis in product development

edited by Peter W. Turnbull and Tony Meenaghan

（European studies in advanced management, 6）

MCB Publications, c1981

Uniform Title

European journal of marketing

Available at  / 1 libraries

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Note

Issued as v. 15, no. 6 of European Journal of Marketing

Includes bibliographical references

Related Books： 1-1 of 1

Details

  • NCID
    BB01480208
  • ISBN
    • 0861760840
    • 9780861760848
  • Country Code
    uk
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Bradford, West Yorkshire
  • Pages/Volumes
    85 p.
  • Size
    25 cm
  • Subject Headings
  • Parent Bibliography ID
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