It's not about the coffee : lessons on putting people first from a life at Starbucks

Bibliographic Information

It's not about the coffee : lessons on putting people first from a life at Starbucks

Howard Behar with Janet Goldstein ; [foreword by Howard Schultz]

Portfolio, 2009

  • : pbk

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Note

"This paperback edition with a new preface published 2009"--T.p. verso

"Foreword by Howard Schultz"--Cover

Includes bibliographical references and index

Description and Table of Contents

Description

During his many years as a senior executive at Starbucks, Howard Behar helped establish the Starbucks culture, which stresses people over profits. He coached hundreds of leaders at every level and helped the company grow into a world-renowned brand. Now he reveals the ten principles that guided his leadership - and not one of them is about coffee. Behar shows that if you think of your staff as people (not labour costs) they will achieve amazing results. He discusses the importance of building trust, telling hard truths, thinking independently, and more. And he shares inside stories of key turning points for Starbucks as it fought to hang on to its culture while growing exponentially.

by "Nielsen BookData"

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