Organising user communities for innovation management
著者
書誌事項
Organising user communities for innovation management
（Gabler research, . Innovation und Entrepreneurship）
Gabler, 2009
1st ed
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注記
"Dissertation Ludwig-Maximiloans-Universität München, 2009" -- T.p. verso
Editors of subseries: Nikolaus Franke, Dietmar Hrhoff, Joachim Henkel
Includes bibliographical references (p. 135-149)
内容説明・目次
内容説明
Based on survey data from users who are members in user groups of the management software firm Computer Associates, Celine Schulz examines how groups of users can be organised and leveraged by firms for their innovation processes.
目次
- Determinants of sharing information in user communities
- Maximising benefits from participating in user communities
- Selecting user community collaborators for innovation management
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