Principles of international marketing

Author(s)

Bibliographic Information

Principles of international marketing

Michael R. Czinkota, Ilkka A. Ronkainen

South-Western/Cengage Learning, c2010

9th ed., international student ed

Available at  / 2 libraries

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Note

Accompanied by an access code to InfoTrac College Edition

Includes bibliographical references and indexes

Details

  • NCID
    BB02317315
  • ISBN
    • 9781439041376
  • LCCN
    2009929199
  • Country Code
    at
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Australia ; Japan
  • Pages/Volumes
    xxviii, 693, 24 p.
  • Size
    28 cm
  • Classification
  • Subject Headings
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