Yes! : 50 scientifically proven ways to be persuasive

Author(s)

• Goldstein, Noah J.
• Martin, Steve J.
• Cialdini, Robert B.

Bibliographic Information

Yes! : 50 scientifically proven ways to be persuasive

Noah J. Goldstein, Steve J. Martin, and Robert B. Cialdini

Free Press, 2008

Note

Includes bibliographical references (p. 233-246) and index

Details

• NCID: BB02476953
• ISBN:
  • 9781416570967
• LCCN: 2007041917
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: xii, 258 p.
• Size: 21 cm
• Classification:
  • LCC : HF5718
  • DC22 : 658.4/5
• Subject Headings:
  • LCSH : Business communication
  • LCSH : Persuasion (Psychology)
  • LCSH : Marketing
  • LCSH : Interpersonal communication