Language use in business and commerce in Europe : contributions to the annual conference 2008 of EFNIL in Lisbon
著者
書誌事項
Language use in business and commerce in Europe : contributions to the annual conference 2008 of EFNIL in Lisbon
(Duisburger Arbeiten zur Sprach- und Kulturwissenschaft = Duisburg papers on research in language and culture, Bd. 78)
Peter Lang, c2010
大学図書館所蔵 全1件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
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注記
"EFNIL, ... its six annual conference in Lisbon on 13 and 14 November"--Pref
Includes bibliographical references
内容説明・目次
内容説明
The linguistic domains of business and commerce are especially affected by the economic and communicative globalization. Since language use in these domains has an impact on the use of a language in other domains, the future development of the European languages will not mainly depend on language-internal processes, but will increasingly be influenced by the use of English as the international vehicular language. The present development in Europe is discussed in several overview articles and a series of reports on the specific situation in various European countries. In addition, the Lisbon Resolution of EFNIL, pointing at the advantages of multilingualism in international business, is presented in 26 languages including the 23 official languages of the European Union. It calls the EU and its members to acknowledge languages as key factors for economic success, also from the perspective of consumers and workers.
目次
Contents: Simonetta Luz Afonso: Notas de Boas Vindas/Welcome Notes – Gerhard Stickel: Abertura/Opening – Stephen Hagen: Mapping successful language use in international business: How, when and where do European companies achieve success? – José Paulo Esperança: An Eclectic Approach to Language Valuation: The Global Influence of the Portuguese Language – Sophie Bressé : L’usage des langues étrangères dans les entreprises françaises – Charlotte Rønhof: Linguistic conditions in Danish industries – Lisbeth Verstraete-Hansen : En route vers le tout-anglais ? Pratiques et représentations des langues étrangères dans les entreprises danoises – Martin Stegu: Language needs in business: myths and realities. Considérations générales et autrichiennes – Pirkko Nuolijärvi: Language in business and commerce in Finland – Guy Berg: Active multilingualism in Luxembourg. The use of languages in a stable polyglossic economy – Walery Pisarek: Language use in business and commerce in Poland – Guðrun Kvaran: The Icelandic language in business and commerce in Iceland – Corina Cilianu-Lascu/Marius Sala : Les langues de la communication professionnelle dans les entreprises de Roumanie : enjeux, réalités, perspectives – František Čermák: Leading questions and answers on the situation in individual countries: Situation in Czechia – Janez Dular: Gebrauch der Sprachen im europaweiten Geschäfts- und Handelsverkehr - Slowenien.
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