Economics : principles, applications, and tools
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Bibliographic Information
Economics : principles, applications, and tools
Pearson, c2010
6th ed
- : internatinal ed
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Includes index
Description and Table of Contents
Description
For Principles of Economics courses.
Questions that drive interest, applications that illustrate concepts, and the tools to test and solidify comprehension.
Students come into their first Economics course thinking they will gain a better understanding of the economy around them. Unfortunately, they often leave with many unanswered questions. To ensure students actively internalize economics, O'Sullivan/Sheffrin/Perez use chapter-opening questions to spark interest on important economic concepts, applications that vividly illustrate those concepts, and chapter-ending tools that test and solidify understanding.
Table of Contents
PART 1 Introduction and Key Principles
1 Introduction: What Is Economics? 2
2 The Key Principles of Economics 28
3 Exchange and Markets 48
4 Demand, Supply, and Market
Equilibrium 66
PART 2 The Basic Concepts in Macroeconomics
5 Measuring a Nation's Production and Income 98
6 Unemployment and Inflation 122
PART 3 The Economy in the Long Run
7 The Economy at Full Employment 142
8 Why Do Economies Grow? 162
PART 4 Economic Fluctuations
9 Aggregate Demand and Aggregate Supply 190
10 Fiscal Policy 210
11 The Income-Expenditure Model 230
12 Investment and Financial Markets 262
PART 5 Money, Banking, and Monetary Policy
13 Money and the Banking System 280
14 The Federal Reserve and Monetary Policy 300
PART 6 Inflation, Unemployment, and Economic Policy
15 Modern Macroeconomics: From the Short Run to the Long Run 320
16 The Dynamics of Inflation and Unemployment 338
17 Macroeconomic Policy Debates 358
PART 7 The International Economy
18 International Trade and Public Policy 376
19 The World of International Finance 396
PART 8 A Closer Look at Demand and Supply
20 Elasticity: A Measure of Responsiveness 418
21 Market Efficiency and Government Intervention 448
22 Consumer Choice Using Utility Theory 472
PART 9 Market Structures and Pricing
23 Production Technology and Cost 504
24 Perfect Competition 526
25 Monopoly and Price Discrimination 552
26 Market Entry and Monopolistic Competition 574
27 Oligopoly and Strategic Behavior 590
28 Controlling Market Power: Antitrust and Regulation 618
PART 10 Externalities and Information
29 Imperfect Information: Adverse Selection and Moral Hazard 636
30 Public Goods and Public Choice 658
31 External Costs and Environmental Policy 674
PART 11 The Labor Market and Income Distribution
32 The Labor Market, Income, and Poverty 694
33 Unions, Monopsony, and Imperfect Information 720
by "Nielsen BookData"