Strategic communications for nonprofit organizations : seven steps to creating a successful plan

著者

• Patterson, Sally J
• Radtke, Janel M.

書誌事項

Strategic communications for nonprofit organizations : seven steps to creating a successful plan

Wiley, c2009

2nd ed. / Sally J. Patterson, Janel M. Radtke

注記

Includes bibliographical references (p. 265-266) and index

• NII書誌ID(NCID): BB03339335
• ISBN:
  • 9780470401224
• LCCN: 2008053450
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Hoboken, N.J.
• ページ数/冊数: xiv, 274 p.
• 大きさ: 26 cm
• 分類:
  • DC22 : 658.802
• 件名:
  • LCSH : Nonprofit organizations -- Marketing -- Planning
  • LCSH : Advocacy advertising -- Planning
  • LCSH : Institutional advertising -- Planning