Inside book publishing
Author(s)
Bibliographic Information
Inside book publishing
Routledge, 2008
4th ed
- : pbk
- : hbk
Available at 3 libraries
Note
Description based on Reprinted 2010
"First published 1988 by Blueprint"--T.p. verso
Bibliography: p. [276]-278
Includes index
Description and Table of Contents
Description
How do publishers work and make money? Why do they exist?
This expanded and thoroughly revised fourth edition of Inside Book Publishing is designed for students of publishing, authors needing to find out publishing secrets, and those wanting to get in or get on in the industry. It addresses the big issues - globalization of publishing, the impact of the internet - and explains publishing from the author contract to the bookshop shelf.
It covers:
how the present industry has evolved
publishing functions - editorial, design and production, marketing, sales and distribution, and rights
the role of the author
copyright and contracts
the sales channels for books in the UK, from the high street to ebooks
getting a job in publishing.
It features:
topic boxes written by expert contributors
a glossary of publishing terms
suggestions for further reading
a directory of publishing organizations
a Companion Website at: http://www.insidebookpublishing.com/.
Table of Contents
1. Introduction 2. A Short History of Modern Trade Publishing 3. The Consolidation of Non-Consumer Publishing 4. The Characteristics of the Main Publishing Sectors 5. Creating and Protecting Value 6. The Author 7. Commissioning 8. The Author Contract and Product Development 9. Design and Production 10. Marketing 11. Sales and Distribution 12. Rights Sales 13. The Sales Channels for Books in the UK 14. Getting Into Publishing
by "Nielsen BookData"