The global environment of business : new paradigms for international management
著者
書誌事項
The global environment of business : new paradigms for international management
SAGE, c2011
- : pbk
大学図書館所蔵 全8件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes bibliographical references and indexes
内容説明・目次
内容説明
This text provides upper-level undergraduate students with an international managerial perspective that concisely integrates both market (i.e., industry structure) and nonmarket (i.e., political forces) analysis. Conklin teaches students how to understand the impact of environmental forces on the firm's profitability, how to prioritize both risks and opportunities, how to analyze the relationships among them, and how to recommend firm responses to them to maximize MNE profitability.
目次
Introduction
Part I. Social Forces
Chapter 1. Differentiating Strategies in Accordance With Cultural Differences
In Practice 1.1. Changes In Cultural Preferences For Diamonds
Chapter 2. Coping With New Concerns About Corruption and Fraud
Practice 2.1. Evaluating and Improving the Corporate Ethical Culture
Chapter 3. Adopting an Ethics Code and Corporate Social Responsibility: Why, What, and How?
In Practice 3.1. Environmental Degradation: The Result of Corruption and Fraud and Deficiencies in Ethics and CSR
Part II. Technological Forces
Chapter 4. Social Capital: Implications for Entrepreneurship and Innovation
Practice 4.1. Differences in Social Capital as Determinants of Investment Locations
Chapter 5. Strengthening the Firm?s Knowledge Capabilities
In Practice 5.1. How Can a Government Strengthen the Knowledge Capabilities of Firms in Its Jurisdiction?
Chapter 6. Investing in New Technologies
In Practice 6.1. Investing in Telecom and E-Business in a Less Developed Economy
Part III. Economic Forces
Chapter 7. Industry Structure as a Determinant of Profitability
Practice 7.1. Challenges and Rewards of Outsourcing the HR Department
Chapter 8. Comparing Nations as Investment Locations
In Practice 8.1. Changes in the Industry Structure and National Competitive Advantage in the Watch Industry
Chapter 9. Adjusting to Economic Volatility
In Practice 9.1. Economic Risks of the Inflation/Devaluation Cycle
Part IV. Political Forces and the Role of Government
Chapter 10. Analyzing and Evaluating Political Risks
In Practice 10.1. Assessing and Comparing Political Risks
Chapter 11. Seizing Opportunities in Privatization and Regulatory Changes
Practice 11.1 Assessing Risks and Opportunities in Privatization and Regulatory Changes
Chapter 12. Ongoing Impacts of Trade and Investment Agreements
In Practice 12.1. Subsidies and Unfair Competition: The Example of Aircraft
In Practice 12.2. Coping With ?Unfair Competition? From China
Chapter 13. Summary and Conclusions
Author Index
Subject Index
About the Author
「Nielsen BookData」 より