Event planning : the ultimate guide to successful meetings, corporate events, fund-raising galas, conferences, conventions, incentives and other special events

著者

    • Allen, Judy

書誌事項

Event planning : the ultimate guide to successful meetings, corporate events, fund-raising galas, conferences, conventions, incentives and other special events

Judy Allen

J. Wiley & Sons Canada, c2009

2nd ed

大学図書館所蔵 件 / 全3件

この図書・雑誌をさがす

注記

Includes index

内容説明・目次

内容説明

This bestselling all-in-one guide to the event planning business is back and better than ever, fully updated and revised to reflect the very latest trends and best practices in the industry. This handy, comprehensive guide includes forms, checklists, and tips for managing events, as well as examples and case studies of both successful and unsuccessful events. Judy Allen (Toronto, ON, Canada) is founder and President of Judy Allen Productions, a full-service event planning production company.

目次

Preface xv Acknowledgments xxv Chapter 1: The First Steps: Initial Planning & Budgeting 1 Determining Your Event Objectives 4 How Much Can You Spend? 5 Event Vision 7 Event Vision Q&A 17 Design Objectives of the Event Experience 24 Initial Planning 33 Visualization 38 Monitoring the Budget 41 Event Design Principles Checklist 45 Event Experience Design Objectives 45 Chapter 2: Organization and Timing 47 Critical Path 47 Function Sheets 52 Timing 58 Date Selection 67 Critical Path Checklist 73 Charting Your Critical Path 74 Chapter 3: Location, Location, Location 80 Site Selection 81 Location Requirements 90 Hotels and Convention Centers 93 Restaurants, Private Venues, Catering 98 Theaters 99 Tents 101 Gala Openings in New Venues 107 Contracts 108 Location Q&A 110 Move In Requirement Checklist 126 Event Suppliers' Setup Logistics Checklist 128 Event Suppliers' Teardown Checklist 131 Chapter 4: Transportation 133 By Air 136 By Land 140 Transportation Q&A 148 Transportation Checklist 164 Chapter 5: Guest Arrival 166 Guest Arrival Q&A 169 Fanfare 182 Fanfare Q&A 184 Registration: Guest Pass Security and Ticket Pickup 193 Registration Q&A 194 Guest Arrival Checklist 201 Chapter 6: Venue Requirements 202 Room Requirements 203 Room Requirements Q&A 203 Staging, Audiovisual, Lighting 208 Staging, Audiovisual, Lighting Q&A 213 Lighting-Specific Q&A 221 Venue and Event Supplier Checklist: Room, Venue and Supplier Requirements, and Contract Terms and Conditions 222 Chapter 7: Who's It All For? 226 Know Your Guest Demographics 226 The Guest List 230 Invitations 234 Media 240 Media Q&A 241 Children at Your Event 242 E-vites, CD and DVD Invitations 244 Event Websites and Event RSVP Websites 246 Chapter 8: Food and Beverage 247 Examples of Texas Theme Parties with Different Energy 248 Food and Beverage Considerations 251 Menu Planning 255 Staffing 294 Charitable Donations 297 Chapter 9: Other Considerations 299 Entertainment 299 Entertainment Q&A 301 Photographers and Videographers 308 Photographer Q&A 311 Themes and Programs 317 Final Touches 327 Staff, Supplier and Entertainment Work Permits 330 Event Risk Assessment 335 Conclusion 340 It's a Wrap! 340 Applause! Applause! 349 Your Next Event 350 Appendix A: Sample Cost Sheets 352 Appendix B: Sample Payment Schedules 376 Appendix C: Sample Function Sheets 384 Index 403

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