Review of marketing research

Author(s)

• Malhotra, Naresh K.

Bibliographic Information

Review of marketing research

edited by Naresh K. Malhotra

（Emerald books）

Emerald, 2010

1st ed

• v. 7

Note

Descipption based on v. 7

Includes bibliographical references

Details

• NCID: BB04457428
• ISBN:
  • 9780857244758
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Bingley, U.K.
• Pages/Volumes: xxviii, 302 p.
• Size: 24 cm
• Classification:
  • DC22 : 658.8
• Subject Headings:
  • LCSH : Marketing
• Parent Bibliography ID:
  • BB00489229