Global marketing

Author(s)

Bibliographic Information

Global marketing

Warren J. Keegan, Mark C. Green

Pearson, c2011

6th ed., global ed

  • : pbk

Available at  / 5 libraries

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Note

Previous ed.: Harlow : Prentice Hall, 2008

Includes bibliographical references and indexes

Details

  • NCID
    BB04535521
  • ISBN
    • 9780137042685
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Boston
  • Pages/Volumes
    621 p.
  • Size
    28 cm
  • Classification
  • Subject Headings
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