Entertainment industry economics : a guide for financial analysis
著者
書誌事項
Entertainment industry economics : a guide for financial analysis
Cambridge University Press, 2011
8th ed
- : hardback
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注記
Includes bibliographical references (p. 587-625) and index
内容説明・目次
内容説明
The entertainment industry is one of the largest sectors of the U.S. economy and is in fact becoming one of the most prominent globally as well, in movies, music, television programming, advertising, broadcasting, cable, casino gambling and wagering, publishing performing arts, sports, theme parks, toys and games. The eighth edition of Entertainment Industry Economics differs from its predecessors by inclusion of a new section on the legal aspects and limitations common to all such 'experience' industries, reference to the emerging field of the psychology of entertainment, partial restructuring and expansion of the music chapter, enhancement of the section on advertising, and broadening of the coverage in the gaming and wagering chapter. The result is a comprehensive, up-to-date reference guide on the economics, financing, production and marketing of entertainment in the United States and overseas, that will interest investors, business executives, accountants, lawyers and arts administrators.
目次
- Part I. Introduction: 1. Economic perspectives
- 2. Basic elements
- Part II. Media-Dependent Entertainment: 3. Movie macroeconomics
- 4. Making and marketing movies
- 5. Financial accounting in movies and television
- 6. Music
- 7. Broadcasting
- 8. Cable
- 9. Publishing
- 10. Toys and games
- Part III. Live Entertainment: 11. Gaming and wagering
- 12. Sports
- 13. Performing arts and culture
- 14. Amusement/theme parks
- Part IV. Roundup: 15. Performance and policy
- Appendix A. Sources of information
- Appendix B. Major games of chance
- Appendix C. Supplementary data.
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