Corporate social responsibility as an international strategy
著者
書誌事項
Corporate social responsibility as an international strategy
（Contributions to economics）
Physica, c2010
- : pbk
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注記
Bibliography: p. [141]-153
内容説明・目次
内容説明
Increased financial performance and employee commitment are among the benefits the CSR model can offer corporations. This discussion presents practitioners and scholars with a unique examination of how firms can maximise productivity through the implementation of CSR programs. This publication discusses how CSR addresses business concerns of feasibility, barriers and drivers of internal and external practice; and whether a CSR program is likely to constitute a success or failure.
目次
Overview Over the Historical Development.- Why Exactly has CSR Become a Necessity?.- CSR Conceptualisation.- Concrete CSR Measures: What can a Firm do?.- Major Potential Benefits of CSR Engagement.- Factors Impacting Upon CSR Engagement.- Conclusions.
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