The art of Bollywood

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Bibliographic Information

The art of Bollywood

Rajesh Devraj with Edo Bouman ; Paul Duncan (ed.)

Taschen, c2010

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Note

Bibliography: p. 190

Description and Table of Contents

Description

"Mother India" goes to the movies. This title looks at the hand-painted movie posters that made Bollywood a winner. Since its inception in the second decade of the 20th century, the Bombay-based Indian film industry - Bollywood - has developed a unique visual language, articulated by the vivid hand-painted movie posters that have since become highly-desirable collectors' items. While Bollywood poster artists produced a staggering number of these hand-painted images, their ephemeral work has traditionally been presented unevenly, with shoddy reprints and re-release posters. "The Art of Bollywood" digs deeper into the tradition, presenting the original art in its true glory - from seldom-seen posters to rare images of street publicity and cinema displays. The text provides a detailed discussion of the works of key artists, in this, the first comprehensive overview of a previously neglected and underrated artistic genre.

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