The package design book

著者

書誌事項

The package design book

[editor, Julius Wiedemann]

Taschen, c2010-

  • : [1]
  • : 2
  • 3
  • 4

タイトル別名

Pentawards

The package design book 2008-2010

大学図書館所蔵 件 / 全16件

この図書・雑誌をさがす

注記

Includes index

[1] head of title: Jean Jacques & Brigitte Evrard, Pentawards

内容説明・目次

巻冊次

: [1] ISBN 9783836519960

内容説明

This title includes packages that carry a punch ranging from beverages to fragrances via hardware and electronics. Taschen has teamed up with Pentawards to produce the most comprehensive publication on package design available. Anyone working in retail, household products, foods, fragrances or related industries knows that - whatever its intrinsic merits - a product is only as good as its packaging. Featuring over 250 projects in more than 40 categories from around the world, this book offers the broadest possible perspective on the current evolution of package design and how it influences consumer behavior. Featuring the world's best packaging with in-depth case studies, it analyzes how ground-breaking designs are developed by top design and branding offices. Divided into chapters by type - beverages, electronics, food, health & beauty, homecare & hygiene, luxury, pharmaceutical, store & retail - and indispensable for design and marketing professionals, advertisers, or anyone interested in this field, this book explains how to package a product that sells.
巻冊次

: 2 ISBN 9783836529686

内容説明

All wrapped up. This is an international guide to contemporary packaging design. Packaging is a highly underrated art form. As the first thing a consumer sees when looking at a product, the packaging can make or break a sale. Every year, the Pentawards celebrate the art of the package by presenting awards to designs from around the world. Designers compete in five main categories - beverages, food, body, luxury, and other markets - and no fewer than 44 sub-categories. Featuring a selection of over 400 works from 30 countries, this book brings together all the Pentawards winners from 2011 and 2012, providing a vivid demonstration of creativity in every form of packaging. Readers will also discover what drives design industry leaders and agencies behind these creations which are so much part of our everyday lives. This well of inspiration is not just aimed at design and marketing professionals but anyone with an interest in the creative process of packaging.
巻冊次

4 ISBN 9783836544382

内容説明

Good design stands out. Great design is transparent. Whether it is food, drinks, cosmetics, books, or luxury items, successful packaging serves to stir the senses and appeal to our emotions in ways that are as subtle as they are striking. In The Package Design Book 4, TASCHEN celebrates the tenth anniversary of the Pentawards with the stars of the 2015 and 2016 competitions. Organized around the key competition categories of beverages, food, body, luxury, and other markets, over 400 examples from 40 countries reveal the innovation of individual projects and campaigns as much as the scope and experimentation of the industry at large. The designs are presented with descriptions and a fact sheet, and the book is prefaced with new essays from Pentawards founders Jean Jacques and Brigitte Evrard, as well as an insightful text from branding and marketing specialist Gerard Caron.
巻冊次

3 ISBN 9783836553827

内容説明

Packaging is a highly underrated art form. As the first thing a consumer sees when looking at a product, the packaging can make or break a sale. Every year, the Pentawards celebrate the art of the package by presenting awards to designs from around the world. Designers compete in five main categories-beverages, food, body, luxury, and other markets-and no fewer than 50 subcategories. Featuring a selection of over 400 works from 30 countries, this book brings together all the Pentawards winners from 2013 and 2014, providing a vivid demonstration of creativity in every form of packaging. Readers will discover, through introductory essays, product descriptions and plenty of images, what drives design industry leaders and agencies behind these creations which are so much part of our everyday lives. This well of inspiration is not just aimed at design and marketing professionals but anyone with an interest in the creative process of packaging.

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