The market makers : how retailers are reshaping the global economy
Author(s)
Bibliographic Information
The market makers : how retailers are reshaping the global economy
Oxford University Press, 2011
Available at 10 libraries
  Aomori
  Iwate
  Miyagi
  Akita
  Yamagata
  Fukushima
  Ibaraki
  Tochigi
  Gunma
  Saitama
  Chiba
  Tokyo
  Kanagawa
  Niigata
  Toyama
  Ishikawa
  Fukui
  Yamanashi
  Nagano
  Gifu
  Shizuoka
  Aichi
  Mie
  Shiga
  Kyoto
  Osaka
  Hyogo
  Nara
  Wakayama
  Tottori
  Shimane
  Okayama
  Hiroshima
  Yamaguchi
  Tokushima
  Kagawa
  Ehime
  Kochi
  Fukuoka
  Saga
  Nagasaki
  Kumamoto
  Oita
  Miyazaki
  Kagoshima
  Okinawa
  Korea
  China
  Thailand
  United Kingdom
  Germany
  Switzerland
  France
  Belgium
  Netherlands
  Sweden
  Norway
  United States of America
Note
Includes bibliographical references (p. [326]-350) and index
Description and Table of Contents
Description
The huge expansion of new marketplaces and new retailers over the last fifty years has created a retail revolution.These large and globally sophisticated retailers have harnessed the new technologies in communications and logistics to build consumer markets around the world and to create suppliers, new types of manufacturers, that provide consumers with whatever goods they want to buy. These global retailers are at the hub of the new global economy. They are the new Market Makers, and they
have changed the way the global economy works.
Despite the fact that this retail revolution unfolded right before our eyes, this book is the first to describe the market-making capabilities of these retailers. In eleven chapters by leading scholars, The Market Makers provides a detailed and highly readable analysis of how retailers have become the leading drivers of the new global economy.
Table of Contents
- Introduction: The Retail Revolution
- PART I. THE MARKET MAKERS: A GENERAL PERSPECTIVE
- 1. Retailers as Market Makers
- 2. Technology and Public Policy: The Preconditions for the Retail Revolution
- PART II. MAKING CONSUMER MARKETS
- 3. U.S. Retailing and Its Global Diffusion
- 4. Globalization of European Retailing
- 5. Online Retailers as Market Makers
- PART III. MAKING SUPPLIER MARKETS
- 6. Supplier Markets and the Asian Miracle
- 7. Global Logistics, Global Labor
- 8. Making the Global Supply-Base
- 9. Transnational Contractors in East Asia
- PART IV. INDUSTRIES AND MARKET MAKING
- 10. The Global Spread of Modern Food Retailing
- 11. Market Making in the Personal Computer Industry
by "Nielsen BookData"