Next generation business strategies for the base of the pyramid : new approaches for building mutual value

Author(s)

• London, Ted
• Hart, Stuart L.

Bibliographic Information

Next generation business strategies for the base of the pyramid : new approaches for building mutual value

[edited by] Ted London, Stuart L. Hart

FT Press, c2011

• : hardback

Note

Includes bibliographical references and index

Details

• NCID: BB05420321
• ISBN:
  • 9780137047895
• LCCN: 2010031429
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Upper Saddle River, N.J.
• Pages/Volumes: xxxvii, 249 p.
• Size: 24 cm
• Classification:
  • LCC : HD60
  • DC22 : 658.4/012
• Subject Headings:
  • LCSH : Social responsibility of business
  • LCSH : Strategic planning
  • LCSH : Small business -- Management
  • LCSH : Organizational effectiveness