Designing and implementing an effective tobacco counter-marketing campaign

Author(s)

• Centers for Disease Control and Prevention (U.S.)
• National Center for Chronic Disease Prevention and Health Promotion (U.S.)
• United States. Office on Smoking and Health

Bibliographic Information

Designing and implementing an effective tobacco counter-marketing campaign

U.S. Centers for Disease Control and Prevention, National Center for Chronic Disease Prevention and Health Promotion, Office of Smoking and Health, 2003

Note

Includes glossary, p. 331-341

Details

• NCID: BB05541960
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Atlanta, Ga.
• Pages/Volumes: 456 p.
• Size: 28 cm
• Subject Headings:
  • MESH : Tobacco Industry -- United States
  • MESH : Tobacco -- United States
  • MESH : Mass Media -- United States
  • MESH : Health Promotion -- United States
  • MESH : Social Marketing -- United States
  • MESH : Advertising -- United States