Innovation and entrepreneurship
著者
書誌事項
Innovation and entrepreneurship
Wiley, 2011
2nd ed
- : pbk
大学図書館所蔵 全14件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes bibliographical references and index
内容説明・目次
内容説明
Developed specifically for undergraduate students, Innovation and Entrepreneurship is an accessible, introductory text written primarily for those studying business and management but also engineering and science degrees with management courses. The book features contemporary applications such as services (public and private), innovation for sustainability, social entrepreneurship, innovation for development, and creating and capturing value from innovation and entrepreneurship. In this second edition, the authors develop an explicit process model of entrepreneurship with clearer links between innovation and entrepreneurship. The second edition also features an extensive collection of web-based materials, including: tools to support innovation and entrepreneurship, audio and video cases, solutions manual, testbank, additional case studies and image archive. An accompanying website is available at: www.iande.info
目次
Preface. Acknowledgements. Part 1. Entrepreneurial Goals and Context. Chapter 1. The Innovation Imperative. Chapter 2. Social Entrepreneurship and Innovation. Chapter 3. Globalisation, Development and Sustainability. Part 2. Recognising the Opportunity. Chapter 4. Individual and Organisational Characteristics. Chapter 5. Sources of Innovation. Chapter 6. Searching for Opportunities. Part 3. Finding the Resources. Chapter 7. Building the Case. Chapter 8. Exploiting Networks. Part 4. Developing the Venture. Chapter 9. Developing New Products and Services. Chapter 10. Creating New Ventures. Part 5. Creating Value. Chapter 11. Exploiting Knowledge and Intellectual Property. Chapter 12. Creating Value and Growing Ventures. Chapter 13. Learning to Manage Innovation. Index.
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