International management : managing in a diverse and dynamic global environment
著者
書誌事項
International management : managing in a diverse and dynamic global environment
McGraw-Hill/Irwin, c2009
2nd ed
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注記
Includes indexes
内容説明・目次
内容説明
International Management: Managing in a Diverse and Dynamic Global Environment is about the unique opportunities and concerns that confront international managers as they navigate their companies through the complex and ever changing global economic, political, legal, technological and cultural environments. It describes theories of international management in the context of current and emerging realities in the global marketplace. The framework follows the course structure beginning with the macro-environment, then moves to the firm level, and concludes with the individual manager in the international setting. This approach is embellished with modern chapters on collaborative strategies, managing technology and knowledge, and ethics and corporate social responsibility. Each chapter concludes with a mini-case, and a comprehensive case concludes each section.
目次
Section I: The International Environment Chapter 1: An Introduction to International Management Chapter 2: The Global Macro-Economic Environment Chapter 3: The Political and Legal Environments Chapter 4: The Cultural EnvironmentCase I - Hong Kong Disneyland Section II: Managing International Strategic Planning and Implementation Chapter 5: Strategies for International Competition Chapter 6: Analyzing and Managing Foreign Modes of Entry Chapter 7: Organizing and Controlling International Operations Chapter 8: Managing Technology and KnowledgeCase II - Nora-Sakari: A Proposed JV in Malaysia Section III: Managing People and Processes across Borders and Cultures Chapter 9: Communicating across Borders and Cultures Chapter 10: Negotiation and Decision-Making across Borders and Cultures Chapter 11: Motivating and Leading across Borders and Cultures Chapter 12: International Human Resources ManagementCase III - Christina Gold Leading Change at Western Union Section IV: Ethical Dilemmas in International Management Chapter 13: Global Social Enterprise Chapter 14: Ethics and Social Responsibility for International FirmsCase IV - The TATA Way: Evolving and Executing Sustainable Business Strategies
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