Brand identity essentials : 100 principles for designing logos and building brands

著者

• Budelmann, Kevin
• Kim, Yang
• Wozniak, Curt

書誌事項

Brand identity essentials : 100 principles for designing logos and building brands

Kevin Budelmann, Yang Kim, Curt Wozniak

Rockport Publishers, c2010

注記

Includes index

内容説明・目次

内容説明

This book is the fourth book in the Essential series following Layout Essentials, Typography Essentials, and Packaging Essentials. It outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved.

「Nielsen BookData」 より

詳細情報

• NII書誌ID(NCID): BB0605741X
• ISBN:
  • 9781592535781
• LCCN: 2010018826
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Beverly
• ページ数/冊数: 208 p.
• 大きさ: 26 cm
• 分類:
  • LCC : NC1002.L63
  • DC22 : 741.6
• 件名:
  • LCSH : Logos (Symbols) -- Design
  • LCSH : Industrial design coordination