Organizational change : creating change through strategic communication

Author(s)

    • Lewis, Laurie K.

Bibliographic Information

Organizational change : creating change through strategic communication

Laurie K. Lewis

（Foundations of communication theory, 2）

Wiley-Blackwell, 2011

  • : hardback
  • : pbk

Available at  / 5 libraries

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Summary: "What is organizational change and how it can be brought about? Organizational Change integrates major empirical, theoretical and conceptual approaches to implementating communication in organizational settings. Laurie Lewis ties together the disparate literatures in management, education, organizational sociology, and communication to explore how the practices and processes of communication work in real-world cases of change implementation. Written for both undergraduate and graduate students, the book fills in an important piece of the applied communication puzzle as it relates to organizations. In addition to giving a bold and comprehensive overview of communication research and ideas on change and those who bring it about, each chapter is illustrated with student friendly, real life case studies from organizations, including organizational mergers, governmental or nonprofit policy or procedural implementation, or technological innovation. "-- Provided by publisher

Includes bibliographical references and index

Description and Table of Contents

Volume

: pbk ISBN 9781405191890

Description

Organizational Change integrates major empirical, theoretical and conceptual approaches to implementing communication in organizational settings. Laurie Lewis ties together the disparate literatures in management, education, organizational sociology, and communication to explore how the practices and processes of communication work in real-world cases of change implementation. * Gives a bold and comprehensive overview of communication research and ideas on change and those who bring it about * Fills in an important piece of the applied communication puzzle as it relates to organizations * Illustrated with student friendly, real life case studies from organizations, including organizational mergers, governmental or nonprofit policy or procedural implementation, or technological innovation * Winner of the 2011 Organizational Communication NCA Division Book of the Year

Table of Contents

Introduction. 1 Defining Organizational Change. 2 Processes of Communication During Change. 3 A Stakeholder Communication Model of Change. 4 Outcomes of Change Processes. 5 Communication Approaches and Strategies. 6 Power and Resistance. 7 Antecedents to Strategies, Assessments, and Interactions. 8 Stakeholder Interactions: Storying and Framing. 9 Applying the Model in Practice. Glossary. Index.
Volume

: hardback ISBN 9781405191906

Description

Organizational Change integrates major empirical, theoretical and conceptual approaches to implementing communication in organizational settings. Laurie Lewis ties together the disparate literatures in management, education, organizational sociology, and communication to explore how the practices and processes of communication work in real-world cases of change implementation. Gives a bold and comprehensive overview of communication research and ideas on change and those who bring it about Fills in an important piece of the applied communication puzzle as it relates to organizations Illustrated with student friendly, real life case studies from organizations, including organizational mergers, governmental or nonprofit policy or procedural implementation, or technological innovation Winner of the 2011 Organizational Communication NCA Division Book of the Year

Table of Contents

Introduction. 1 Defining Organizational Change. 2 Processes of Communication During Change. 3 A Stakeholder Communication Model of Change. 4 Outcomes of Change Processes. 5 Communication Approaches and Strategies. 6 Power and Resistance. 7 Antecedents to Strategies, Assessments, and Interactions. 8 Stakeholder Interactions: Storying and Framing. 9 Applying the Model in Practice. Glossary. Index.

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