Marketing libraries in a Web 2.0 world

著者

• Gupta, Dinesh K.
• Savard, Réjean
• International Federation of Library Associations and Institutions. Management and Marketing Section

書誌事項

Marketing libraries in a Web 2.0 world

edited by Dinesh Gupta and Réjean Savard

（IFLA publications, 145）

De Gruyter Saur, c2011

注記

Papers from a pre-conference sponsored by the IFLA Management and Marketing Section and held in conjunction with the 2010 IFLA World Library and Information Congress

Papers in English or French

Includes bibliographical references

詳細情報

• NII書誌ID(NCID): BB06360247
• ISBN:
  • 9783110263312
• LCCN: 2011016719
• 出版国コード: gw
• タイトル言語コード: eng
• 本文言語コード: engfre
• 出版地: Berlin
• ページ数/冊数: xiv, 161 p.
• 大きさ: 24 cm
• 分類:
  • LCC : Z716.3
  • DC23 : 025.04/2
• 件名:
  • LCSH : Libraries -- Marketing -- Congresses
  • LCSH : Online social networks -- Library applications -- Congresses
  • LCSH : Web 2.0 -- Congresses
• 親書誌ID:
  • BA00155113