Foundations in strategic management
著者
書誌事項
Foundations in strategic management
South-Western Cengage Learning, c2010
5th ed
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
Discover the most important theories and views in strategic management today with this concise, yet thorough, text. Harrison/St. John's FOUNDATIONS IN STRATEGIC MANAGEMENT, Fifth Edition, addresses the most recent changes in today's business environment, including many topics that other strategic management texts often miss. Engaging examples from today's leading firms build on the book's traditional foundation in strategic theory. This edition emphasizes strategizing in the global arena as well as contemporary ethics with valuable content that makes it an indispensable resource for your immediate and long-term success in strategic management.
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