An analysis of market segmentation on the basis of emotional-attitudinal variables in the United States compact car market

Author(s)

• Cunningham, William Hughes

Bibliographic Information

An analysis of market segmentation on the basis of emotional-attitudinal variables in the United States compact car market

Cunningham, William Hughes

University Microfilms, c1971

Microform（Microfilm Reel）

Note

Thesis (Ph.D.)--Michigan State University, 1970

"Collection of dissertations on business management of main universities in America"--Container

Details

• NCID: BB06440299
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Ann Arbor, Mich.
• Pages/Volumes: 1 microfilm reel
• Size: 35 mm