Harvard business review on inspiring and executing innovation
Author(s)
Bibliographic Information
Harvard business review on inspiring and executing innovation
（Harvard business review paperback books）
Harvard Business Review Press, c2011
- Other Title
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Inspiring & executing innovation
Harvard business review inspiring & executing innovation : expert advice on innovating with creativity and discipline from Harvard business review
HBR on inspiring & executing innovation
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Note
Includes index
Description and Table of Contents
Description
Fresh ideas can mean big profits but only if they make it to market and sell. If you need the best practices and ideas for creating and delivering new products and services but don't have time to find them this book is for you. Here are 10 inspiring and useful perspectives, all in one place. This collection of "HBR" articles will help you: decide which ideas are worth pursuing; adapt offerings from the developing world to wealthy markets; plan all-new ventures by testing and tweaking; tailor your efforts to meet customers' most pressing needs; make inexpensive products on a vast scale; measure and improve innovation performance; and, avoid classic pitfalls such as stifling innovation with rigid processes.
by "Nielsen BookData"
