International business
著者
書誌事項
International business
John Wiley & Sons, Inc., c2011
8th ed
- : hbk
大学図書館所蔵 全2件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Previous ed.: Australia; London: Thomson/South-Western, 2005
Includes indexes
内容説明・目次
内容説明
The most up-to-date text in the market,
International Business arms business professionals with a complete exploration of global business issues and practice. It addresses all the recent and on going worldwide issues regarding the economic and financial crisis as well as the government's role in business and the international business environment. Three new chapters focus on trade and investment policies, politics, and law. New examples from around the world are also presented throughout the text. The eighth edition examines the role and impact of culture and also includes numerous current world maps, helping business professionals develop and refine a global perspective.
目次
PART I: IMPACT
Chapter 1 The International Business Imperative
PART II: FOUNDATIONS
Chapter 2 Trade and Investment
Chapter 3 The Theory of Trade and Investment
Chapter 4 The Balance of Payments
Part II Cases:
Iceland 2006: A Small Country in a Global Capital Market
The Venezuelan Bolivar Black Market
Will Tire Tariffs Launch a Trade Dispute?
The Catfish Dispute
PART III: ENVIRONMENT
Chapter 5 Culture
Chapter 6 Politics and Law
Chapter 7 Financial Markets
Chapter 8 Economic Integration, Emerging and Developing markets
Part III Cases:
Mattel's Chinese Sourcing Crisis of 2007
Nine Dragon's Paper
The H1-B
The Banana Wars
MG Rover Plant
PART IV: STRATEGY
Chapter 9 Strategic Planning
Chapter 10 Corporate Governance and Reform,
Chapter 11 Coordination, Implementation, and Control (incl. Knowledge Transfer)
Chapter 12 Building the Knowledge Base (Research Tools)
Chapter 13 Entry and Expansion
Part IV Cases
Koch Industries Acquires Georgia Pacific
Petroleum Development and The Curse of Oil
Honey Land
Tao kae noi Seaweed Snack
PART V: OPERATIONS
Chapter 14 Marketing
Chapter 15 Services
Chapter 16 Logistics
Chapter 17 Financial Management
Chapter 18 Human Resource Management
Chapter 19 New Horizons
Part V Cases:
Nova Macedonia
Porsche Changes Tack
When Diamonds Weep
The Market Entry Strategy Social Approach
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