The salience of price in the perception and evaluation of product quality : a multidimensional measurement model and experimental test
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The salience of price in the perception and evaluation of product quality : a multidimensional measurement model and experimental test
University Microfilms, c1970
Microform(Microfilm Reel)
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Thesis (Ph.D.)--University of Pennsylvania, 1970
"Collection of dissertations on business management of main universities in America"--Container