Watching the Olympics : politics, power and representation
著者
書誌事項
Watching the Olympics : politics, power and representation
Routledge, 2012
- : hbk
- : pbk
大学図書館所蔵 全19件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
内容説明・目次
内容説明
Global sporting events involve the creation, management and mediation of cultural meanings for consumption by massive media audiences. The apotheosis of this cultural form is the Olympic Games. This challenging and provocative new book explores the Olympic spectacle, from the multi-media bidding process and the branding and imaging of the Games, to security, surveillance and control of the Olympic product across all of its levels.
The book argues that the process of commercialization, directed by the IOC itself, has enabled audiences to interpret its traditional objects in non-reverential ways and to develop oppositional interpretations of Olympism. The Olympics have become multi-voiced and many themed, and the spectacle of the contemporary Games raises important questions about institutionalization, the doctrine of individualism, the advance of market capitalism, performance, consumption and the consolidation of global society.
With particular focus on the London Games in 2012, the book casts a critical eye over the bidding process, Olympic finance, promises of legacy and development, and the consequences of hosting the Games for the civil rights and liberties of those living in their shadow. Few studies have offered such close scrutiny of the inner workings of Olympism's political and economic network, and, therefore, this book is indispensible reading for any student or researcher with an interest in the Olympics, sport's multiple impacts, or sporting mega-events.
目次
1. Lording it: London and the getting of the Games 2. Pierre de Coubertin and the Modern Olympic Ideals: Myth, Evolution, or Betrayal? 3. The Promise of Olympism 4. The Olympics as Sovereign Subject Maker 5. The Technicolor Olympics? Race, Representation and the 2012 London Games 6. Youth Sport and London's 2012 Olympic Legacy 7. Doping and the Olympics: Rights, Responsibilities and Accountabilities (Watching the Athletes) 8. The Olympic Documentary and the 'Spirit of Olympism' 9. Torchlight Temptations: Hosting the Olympics and the Global Gaze 10. Taste, Ambiguity and the Cultural Olympiad 11. Sex Watch: Surveying Women's Sexed and Gendered Bodies at the Olympics 12. Children of a Lesser God: Paralympics and High-Performance Sport 13. The Olympic Movement, Action Sports, and the Search for Generation Y 14. Team GB, the Bards of Britishness and a Disunited kingdom 15. The View from the Pressbox: Rose-Tinted Spectacle? 16. Watched by the Games: Surveillance and Security at the Olympics 17. Afterword: 'No Other Anything ...': The Olympic Games Yesterday and Today
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