Perspectives on cross-cultural, ethnographic, brand image, storytelling, unconscious needs, and hospitality guest research

著者

• Woodside, Arch G.
• Megehee, Carol M.
• Ogle, Alfred

書誌事項

Perspectives on cross-cultural, ethnographic, brand image, storytelling, unconscious needs, and hospitality guest research

edited by Arch G. Woodside, Carol M. Megehee, Alfred Ogle

（Emerald books）（Advances in culture, tourism and hospitality research, v. 3）

Emerald, 2009

注記

Includes bibliographical references

詳細情報

• NII書誌ID(NCID): BB07154783
• ISBN:
  • 9781849506038
• 出版国コード: uk
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Bingley
• ページ数/冊数: xv, 308 p.
• 大きさ: 24 cm
• 分類:
  • DC22 : 338.4791
• 件名:
  • LCSH : Tourism -- Social aspects -- Research
  • LCSH : Culture and tourism -- Research
  • LCSH : Hospitality industry -- Research
• 親書誌ID:
  • BB00489229
  • BB12506802