The role of involvement and source credibility as determinants of vehicle-source effects in persuasive communications
Author(s)
Bibliographic Information
The role of involvement and source credibility as determinants of vehicle-source effects in persuasive communications
U.M.I., 1987
Microform(Microfilm Reel)
Available at / 1 libraries
-
No Libraries matched.
- Remove all filters.
Search this Book/Journal
Note
Thesis (Ph.D.)--The Ohio State University, 1987
"Dissertations on business management of main universities in America"--Container