Global media sport : flows, forms and futures
著者
書誌事項
Global media sport : flows, forms and futures
(Globalizing sport studies)
Bloomsbury Academic, 2011
- : hardback
大学図書館所蔵 全3件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes bibliographical references (p. 155-175) and index
内容説明・目次
内容説明
This book is available as open access through the Bloomsbury Open Access programme and is available on www.bloomsburycollections.com.
How has globalization impacted on sports media? What are the economic ramifications? And what is the future of sports media?
In order to answer these questions, this book investigates the constituents, dimensions and implications of the flows of media sport from the Global West to the Global East, and in the reverse direction. At an historical moment when the relative stability of the Western media sport order is under challenge, it analyses a range of key structures, practices and issues whose ramifications extend far beyond the fields of play and national contexts in which sport events take place.
The book will appraise and analyse the state of sports television, rise of new sports media, emergence of hybrid sport cultural forms, eruption of sport-related political controversies, scandals and power struggles, mutations of forms of global sport fandom, and projections of the future of global media sport. In bringing together the latest research from across a number of disciplines, this book offers an exciting contribution to the emerging field of global sports media.
目次
Introduction: Global Media, Global Sport | Markets in Movement: Economic Dimensions of the Media Sport Spectacle | Television: Wider Screens, Narrower Visions? | Convergence, Networking and Interactivity | Media Sport: Global Flows and Forms | Tactical Manoeuvres and Public Relations Disasters | Conclusion: The Global Media Sports Cultural Complex: Continuities, Convulsions and Campaigns
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