Tourism management in the 21st century
著者
書誌事項
Tourism management in the 21st century
Nova Science Publishers, c2007
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
Tourism appears to be an industry that anyone can understand, but in reality it is a very complex subject. It is a meeting ground for economics, sociology, anthropology, geography, ecology and national priority issues among other challenges. Issues of employment, prices and contribution to GDP are all a part of the scope of this book, as well. Leaders of countries find themselves thrown from power if they do not convert tourism potential to a revenue stream. This book presents the latest thinking from around the world.
目次
- Preface
- Research and Review Studies
- Capitalist Globalisation, Corporatised Tourism and their Alternatives
- Market Segmentation of Australian Tourists in Vietnam: An Application of the HOLSAT Model
- Institutions and Tourism Development
- Stated Preferences of Tourists for Rural Accommodation Choices
- It and Firm Performance: A Study in the Spanish Hospitality Sector
- Managing Tourist Purchasing Behaviour by Creating the Dual Roles of Highway Service Mall
- Red Tourism: A Misplaced Search for Authenticity
- The Outsourcing Process oriented to the Development of Relational Capabilities in Hotels
- Tourism and Natural Resources: Management Tools for their Sustainability
- Future Insights into Mass Tourism Destinations. With Special Reference to Spain
- Diversity Management as a Source of Sustainable Competitive Advantage in Tourism Industry
- Index.
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