Marketing and public relations for museums, galleries, cultural and heritage attractions

著者

• French, Ylva
• Runyard, Sue

書誌事項

Marketing and public relations for museums, galleries, cultural and heritage attractions

Ylva French and Sue Runyard

Routledge, 2011

• : hbk
• : pbk

注記

Includes bibliographical references and index

詳細情報

• NII書誌ID(NCID): BB09046282
• ISBN:
  • 9780415610452
  • 9780415610469
• LCCN: 2010050822
• 出版国コード: uk
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: London
• ページ数/冊数: xviii, 365 p.
• 大きさ: 26 cm
• 分類:
  • LCC : AM121
  • DC22 : 069/.068
• 件名:
  • LCSH : Museums -- Marketing
  • LCSH : Museums -- Public relations
  • LCSH : Arts -- Marketing
  • LCSH : Arts -- Public relations
  • LCSH : Cultural property -- Marketing
  • LCSH : Cultural property -- Public relations