The king of Madison Avenue : David Ogilvy and the making of modern advertising
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The king of Madison Avenue : David Ogilvy and the making of modern advertising
Palgrave Macmillan, 2010, c2009
- : pbk
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Note
"First published in hardcover in 2009"--T.p. verso
"First Palgrave Macmillan paperback edition: June 2010"--T.p. verso
Includes bibliographical references (p. [249]-271) and index